NASHVILLE, Tenn.--(BUSINESS WIRE)-- MeYou Health, a wholly owned subsidiary of Healthways (NASDAQ: HWAY - News) has been recognized by the Massachusetts Innovation & Technology Exchange (MITX) as the winner in the Healthcare and Wellness category for the 16th Annual MITX Interactive Awards.
MeYou Health was recognized for Daily Challenge, an interactive web application that helps people improve their personal well-being through daily small actions. Utilizing behavior-driven design, social network connectedness research, and gaming mechanics, Daily Challenge is unique in its approach to driving simple but lasting behavior change in a user-friendly online application. It is a freemium offering, servicing both individual consumers and employers.
Held annually by the Massachusetts Innovation & Technology Exchange, the MITX Awards recognize excellence in the creation of web innovations designed, produced or developed in New England. The awards were presented last month in Boston.
“Being recognized by MITX among these innovative healthcare and wellness companies is an honor, and a genuine validation of the unique, behavior-centric design of Daily Challenge,” said Chris Cartter, MeYou Health’s General Manager. “While we have an active, engaged user base that provides us feedback on a regular basis, it’s a real tribute to the team’s efforts to receive this level of endorsement from our peers in the regional innovation and tech community.”
Launched in 2010, Daily Challenge has quickly grown to over 200,000 users from across the globe and has been endorsed by Deepak Chopra, who is recommending the application to his followers as part of his worldwide well-being movement.
“Daily Challenge has been very helpful in suggesting positive changes to my life,” said Daily Challenge user Chandra T. “I enjoy how simple yet effective each challenge has been so far, and I love conversing with the new acquaintances I've made through the application. I highly recommend Daily Challenge to anyone who is looking for small but effective ways to improve their health and their lives.”
About MeYou Health
MeYou Health is the social well-being company, delivering web and mobile products that transform social networks into support systems to improve people’s well-being. People are overwhelmed and often fail when they try to make big, unrealistic health changes, while MeYou Health suggests daily small actions and enhances social ties to inspire meaningful, lifelong change. Located in Boston, MeYou Health was founded in 2009 as a wholly-owned subsidiary of Healthways, Inc.
About Healthways
Healthways is the leading provider of specialized, comprehensive solutions to help millions of people maintain or improve their health and well-being and, as a result, reduce overall costs. Healthways’ solutions are designed to help healthy individuals stay healthy, mitigate or eliminate lifestyle risk factors that can lead to disease and optimize care for those with chronic illness. Our proven, evidence-based programs provide highly specific and personalized interventions for each individual in a population, irrespective of age or health status, and are delivered to consumers by phone, mail, internet and face-to-face interactions, both domestically and internationally. Healthways also provides a national, fully accredited complementary and alternative Health Provider Network and a national Fitness Center Network, offering convenient access to individuals who seek health services outside of, and in conjunction with, the traditional healthcare system. For more information, please visit www.healthways.com.
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